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Friday, July 28, 2006

Plausible deniability

Rep. Tom Reynolds
Chair, National Republican Congressional Committee

Dear Rep. Reynolds,

You're in a hard spot. As chair of the National Republican Congressional Committee, you're supposed to be proud of your party and its accomplishments in Congress. Your colleagues expect you to be out there in front touting all the good work the Republican caucus has accomplished, things like turning a woman's final moments into a circus, working closely with lobbyists to bring free-market principles to the legislative process, and ensuring that trivial matters like the rebuilding of hurricane-ravaged cities don't get in the way of the important work of passing laws against flag burning.

Unfortunately, you are also in the midst of a re-election campaign, and the public is more likely to view your party's accomplishments as evidence that you're corrupt and insane than to see them as reasons for sending you back to Washington. I imagine that's why you've tried to distance yourself from your party by not using the word "Republican" or the party logo anywhere on your campaign web site.

While I think that's a smart move for most Republican congressman, I think it might send the wrong message to people when you do it. They're likely to view it as admission that you're ashamed of what your party's accomplished in Congress. Worse yet, your base, the party faithful might think you've abandoned them. That certainly won't help you on election day.

I have an idea that might help. Remember how Our Leader spoke in code to his base during the last election? Rather than declaring he opposed Roe v. Wade, he'd say he thought Dred Scott was a bad decision. He knew that his base understood that he was talking about Roe when he said Dred Scott and that the rest of the public wouldn't make the connection. It was a way to reassure his base without scaring the hell out of the rest of the voters.

You can do something similar by posting the enclosed logo on your website. I think it's perfect. It basically shouts "I'm a Republican" while offering you a certain amount of plausible denial ability. Think about it. Nothing quite says "GOP" the way a picture of Joe Lieberman does, but if the media presses you about it, you can point out that he's a Democrat, which is technically true.

Feel free to use it. We're pulling for you.

Heterosexually yours,

Gen. JC Christian, patriot

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We'll try dumping haloscan and see how it works.